Brand-focused retail graphics, personalised direct mail and print management
When you spend so much time, effort and money on the design process it is a shame to leave the printing, finishing and fulfilment to someone who doesn’t have the same passion for the project. The devil is in the detail, and the correct finishing process, be it trimming, mounting or laminating, can be the difference between a finished project looking ok in store, or looking so good it stops consumers in their tracks.
At WK360 we work with leading brands for whom only the excellent, the most accurate and the most creative standards will do, whether that job is a run of swing tags or the printing of a full colour glossy brochure. Using our Xeikon press and Inkjet printer, we can produce a wide range of printed products, including large format graphics, window graphics, point of sale material, digital short run lookbooks, lay flat landscape books, designer wallpaper, pop-up banners, and so much more.
Contrary to popular opinion, print isn’t dying, but it is being challenged in this digital age and we need to be responsive to change in order to keep print relevant and engaging. With this in mind, we have developed computer programs that help look for buying patterns from web and in-store to create bespoke dynamic direct mail pieces personalised to customers’ buying habits and details. It is a great way to stay relevant with your customers on a one-to-one basis.
As well as printing in-house, we also print manage large print productions including catalogues and high end brochures for Bosch, Neff and Siemens, attending the press passes and getting to know the press minders so that they feel as passionate about the project as we do, and produce the best work they possibly can.