Brand Guardianship and Colour Management
WK360 has 40 years of experience in colour management, and it has never been more important than it is today.
Colour is vital to the value and recognition of a brand. Without colour management built into the marketing and creative process, brand colours can start to vary from media to media and in doing so, will lose some of its identity and power with consumers.
It doesn’t matter if you are a super brand or a small growing business, owning a colour that is synonymous with your brand will add value to it that will grow over time if you take care of it.
At WK360 our colour management team will take care of your brand assets, ensuring your brand colours stay true. Using our Digital Asset Management and Colour Management solutions combined will ensure that your brand is under the protection of WK360 as your Brand Guardians.
Using a suite of technology, we can streamline your file production process at the same time as managing colour throughout the project.
Colour management embedded into the creative and marketing process will enhance your brand, build trust with your customers and pay for itself year after year.
Talk to our expert team of colour fanatics and learn how we can help to improve your imagery and brand.