E-COMMERCE DIGITAL ASSET MANAGEMENT (DAM)
WK360 has been handling imagery and marketing assets for many years, and we work with some of the world’s biggest brands, providing a uniquely flexible solution to asset management storage which can be tailored to suit your individual needs.
Image Asset Management
A key function of the 360DAM. We maintain your image asset library and organise it in a folder structure that suits you.
Adding metadata to the images makes search and retrieval easy and incredibly fast. We can add asset timers that allow you to stop images being used before a certain date, or add watermarks to give you more control over your assets.
Images can then be served to whoever you allow access to through a secure log in, giving you the ultimate control in distribution and use, without wasting precious management time.
Artwork Asset Management
We supply artworks to businesses globally for general marketing material and packaging.
If you’re a packaging brand in e-commerce, our DAM will keep assets organised and available to individual territories, allowing them to create their own local promotions and providing a sign off procedure back at global headquarters. This keeps the sign off and compliance process organised and saves a huge amount of time and money transferring files by email.
For general online marketing material, we hold master templates and finished material on the DAM, and keep it organised and available to anyone you choose. This is ideal if your company uses multiple agencies, or agencies in different parts of the world, and your brand needs to stay consistent but also have the flexibility to allow markets to work on assets for themselves.
Shoot Asset Management
Photographic shoots can create a huge number of images that need to be reviewed and selected for further post production work. We’ve created a system that allows your photographers to upload their images to a selection area. You can then select the images, annotate any work that needs carrying out, and the system will direct the image to our Post Production and Retouching team, where the required work will be done.
Once complete, the images are made available in the 360DAM, and organised into a folder structure where they can be searched for with powerful search tools.
By allowing you to work on the system wherever you are, you save a huge amount of time. It also saves file transfer time between different suppliers and, because of our back up system, the images are safely stored and backed up on secure raids for every eventuality.
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